Overview

For the last 4.5 years, I led the Creative Design team within the Meta Ads Manager product. In particular, I managed the L1 surface where advertisers create their actual physical ad - combining text, images, videos, etc.

My primary objective was to help incubate a new team focused on Generative AI capabilities within this product area, enabling advertisers to take advantage of these new genAI capabilities during their ad creative process.

Unfortunately, because of the confidentiality of this work, I can’t share everything my teams worked on while I was at Meta. Below are a few project outcome examples that have been publicly launched.